Target market

Thanks to the questionnaire that I created on http://www.kwiksurveys.com I discovered that my target market is females. I am now needing to have a more exact knowledge on what appeals to this market.

What I know already?

Female

I’m aiming this film at Middle class and above, as theses classes would have a better disposable income and more likely able to afford the cinema.

With in the UK my mass target audience for woman would primarily be from a christian background.
Thriller Horrors proved to be most popular.

16-25 Skilled Women, will be my target age group, putting the certification of our film aimed around the 15-18 market.
 
Preferred release time is from October till December

The results showed that the female target audience still preferred to see a lead male in a horror film. I will instead use a female with in a supporting role.



These are the only different results when female stats are reviewed.