The codes and conventions that are common in horror trailers are :
· Mysterious unfamiliar locations i.e. the locations tend to look abandoned
· Music that sets a creepy tempo
· Normally features a Victim, Detective and Killer
· Props used by the Killer such as Chainsaws, baseball bats, and knives
· Guts and Gore
· Starts as a happy scene and gets progressively worse / scarier.
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